AI Creative Studio · Grand Rapids, Michigan

You became a provider to run a practice. Not a content calendar.

Your work is restoration and relief. Your marketing should say that — and it should look like you meant it. Koine builds the content system so you don’t have to.

Book Your Free AI Audit Scroll to see it work →

The gap

Nobody told me I needed to be a content creator or influencer. I have to dedicate so much of who I am to something that is simply not me. And I’ve never figured out how to make it look honest.

You’re running a practice, not a marketing department — but your competitors are showing up online every single week, and you’re not.
You’ve tried writing your own posts. You’ve hired someone who didn’t understand your industry. You’ve thought about AI and didn’t know where to begin.
Your expertise is real. Your patients exist. The only thing missing is a system that turns what you already know into content that works — consistently, in your voice, without eating your week.

See it happen

Content built for your practice, in your voice — in seconds.

A real prompt. A real result. Press Generate and watch what comes out.

Context prompt

“Write an Instagram post for my chiropractic practice in Grand Rapids announcing new same-day appointment slots. Warm, not clinical. Remind patients why they came in the first place. End with a question.”

AI Output

Who we serve

Built for healthcare practices. Fluent in what you do.

Chiropractic
Practices

For chiropractors who built their practice on trust, touch, and results — and need their marketing to carry the same weight without taking another hour from their day.

Patient education content that builds long-term trust
Social posts that explain what you do without sounding clinical
Google Business updates and seasonal campaign copy
Email sequences that keep inactive patients coming back

Dental
Offices

For dentists who want patients to feel at ease before they walk in the door — and whose online presence should reflect the care they put into every appointment.

Before-and-after content that earns confidence, not just clicks
Patient FAQs written in plain language, not procedure jargon
Seasonal promotions and new service announcements
Review response templates in your practice’s voice

Physical
Therapy

For PT practices that help people reclaim their lives — and whose story deserves to be told with the same precision and care they bring to every session.

Recovery milestone content that motivates and retains patients
Exercise tip posts that establish expertise without giving it away
Referral partner outreach copy for physician relationships
Monthly newsletters that keep your community engaged

How it works

Three steps. Then it runs itself.

The AI Audit

A 45-minute conversation about your practice, your patients, and your goals. No technical knowledge required — just show up and talk about what you do. We identify exactly where AI can do the most work for you, specifically.

Build Your System

We design a custom content workflow using AI tools trained on your voice and your specialty. You don’t touch a line of code. You give context; the system gives you finished content, ready to post.

Create, Every Week

The system runs. You review and approve. We refine it as your practice evolves. What used to take four hours takes twenty minutes — and the output is better because it’s consistent, on-brand, and trained on you.

Film · Art · AI

The person behind it

I came from film and art.
I ended up here. The through line is craft.

I spent years learning how to make something feel true in two seconds — before a single word is read. That’s the same problem every healthcare practice faces online, every day. You have something real to offer. The question is whether people can feel that from a scroll.

What I build isn’t AI for its own sake. It’s a system that holds your voice, understands your patients, and produces content with the kind of intentionality that used to require a full creative team. Based in Grand Rapids. Working with practices across West Michigan and beyond.

Ready when you are

Find out exactly what AI can do for your practice.

A free 45-minute AI Audit. We look at what you’re doing, what’s possible, and what would actually move the needle. No jargon. No sales pitch. Just a clear picture of what AI can do for you — specifically.

Book Your Free AI Audit

Free · 45 minutes · Grand Rapids–based or remote